You thought running your business was easy enough. You had a great idea that solves real problems for your customer, after all!
And you see your friends, peers, rivals, and connections run prosperous businesses all the time.
You thought, “I can definitely do this!”
And so you did. You built your product! You started selling! And you saw success! GO YOU!
But now you’re drowning…
You see the opportunity for the “next level” of growth, but you can’t just seem to make it “take off” the way you hoped it would.
The dilemma? You know your product is capable of fixing all of the challenges of your customer, but you didn’t realize running a company meant devoting every waking minute to completing mundane tasks and babysitting employees.
And you’re tired.
You’ve possibly tried to fix it by either:
- Hiring people to help, only to discover it’s more work to manage employees than it is to do the work yourself.
- Just “hustling more” like “the gurus” say, only to feel burnt out and exhausted, with nothing to show for it
- Buying new tools and software that “promise” to fix your specific challenge of the day, only to have it complicate things more
You’re starting to feel like the exception to the rule.
And here’s why…